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A digital marketer is a professional who uses various online platforms and digital channels to promote products, services, or brands. Here are some key aspects of what a digital marketer does:
Key Responsibilities:
Content Creation: Developing engaging content for websites, blogs, social media, and other digital platforms.
SEO (Search Engine Optimization): Optimizing content to rank higher in search engine results, increasing visibility and traffic.
Social Media Marketing: Managing and growing a brand’s presence on social media platforms like Facebook, Instagram, Twitter, and LinkedIn.
Email Marketing: Creating and managing email campaigns to nurture leads and engage customers.
Paid Advertising: Running and optimizing paid ad campaigns on platforms like Google Ads, Facebook Ads, and others.